Just in time for the Seafood Fest, Swedish Medical Center has launched a new ad campaign with colorful signs along Market Street.

Sassy Swede sent us this photo and says, “It really looks great — and the text is pretty clever too!” There are a couple different signs. The others say, “Ballard: We have our own Leif Erikson statue and our own surgeons. He was good, but could he perform an appendectomy?” and “Ballard: We have our own locks and our own birthing center. One is better for a picnic.” According to Ben in comments, the artwork is the brainchild of Michelle Yang, a designer at Ballard’s Turnstyle. They partnered with Worker Bees and Swedish to create the artwork.