How the new Amazon Fresh Pickup in Ballard works

You’ve seen Amazon’s new facility along 15th Ave., and it just opened this week for all Amazon Prime members who order their groceries online. GeekWire’s Todd Bishop decided to give it a try:

In Todd’s case, he was able to pick up his groceries about three hours after ordering them. Amazon will (optionally) scan your license plate when you first visit the pickup facility. On subsequent visits, it will recognize your car, expediting the pickup process.

Ballard was one of the first neighborhoods in the country with Amazon Fresh, and now it’s the first — along with SoDo (near the Starbucks HQ) — to have a pickup facility. Read more on GeekWire here.

AmazonFresh Pickup coming to Ballard

Update March 17:

The opening of Ballard’s AmazonFresh Pickup store appears to be getting closer.

Original Post:

We now know what Amazon’s mysterious “Project X” development along 15th Ave. between 51st and 52nd will be called: AmazonFresh Pickup. The facility will be a drive-thru to pick up groceries ordered on AmazonFresh.

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GeekWire discovered these sketches from Amazon’s request for city signage permits, which were approved. The building will include a “Hello Ballard” sign, and an elevated AmazonFresh sign will be visible from the Ballard Bridge.

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Amazon has kept quiet when asked about the development. AmazonFresh Pickup is a new concept — different from the Amazon Go automated store that opened downtown. Another AmazonFresh Pickup facility is under construction in SoDo. No word on when they’ll open.

Ballard has several supermarkets, especially if you count the upcoming addition of New Seasons Market on Ballard Way which is slated to open later this year.

Amazon’s mysterious “Project X” could open on 15th this year

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According to GeekWire, Amazon’s mysterious “Project X” could open on 15th Ave NW this year.

According to a recent report the Ballard store looks like it’s on track based to open in the near future. Last week the project received a temporary certificate of occupancy from the city, which indicates that major construction aspects of the project are finished, and that Amazon can begin to occupy the building.

The My Ballard team originally reported the news back in August when first news of the project was released.

Check out the below description of how the mysterious “Project X” officially works from the City of Seattle’s planning documents:

When placing an online order, customers will schedule a specific 15-minute to two-hour pick up window. Peak time slots will sell out, which will help manage traffic flow within the customer parking adjacent to the building.

When picking up purchased items, customers can either drive into a designated parking area with eight parking stalls where the purchased items will be delivered to their cars or they can walk into the retail area to pick up their items.

Customers will also be able to walk into the retail room to place orders on a tablet. Walk in customers will have their products delivered to them in the retail room.

A second drive-up grocery location, just south of downtown Seattle, is also apparently in progress.

According to GeekWire’s report, Amazon is not the only company planning a click-and-collect grocery model. Ballard Fred Meyer is reportedly getting ready to open its own pick up location before the new year.

Filing documents confirm Amazon’s involvement with “Project X”

According to GeekWire, recently filed City permitting documents confirm Amazon’s involvement in the local development dubbed as “Project X”.

The My Ballard team initially reported the news back in August when documents came to light that pointed to the opening of a drive-up Amazon grocery service at the former Louie’s Cuisine of China site (5100 15th Ave NW).

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According to the GeekWire report, although Amazon has not officially confirmed its involvement in the project, a “post-issuance submittal” filed with the City of Seattle included the following description: “storage racks insulation plans on main floor for Amazon.”

Check out the below description of how the mysterious “Project X” officially works from the City of Seattle’s planning documents:

When placing an online order, customers will schedule a specific 15-minute to two-hour pick up window. Peak time slots will sell out, which will help manage traffic flow within the customer parking adjacent to the building.

When picking up purchased items, customers can either drive into a designated parking area with eight parking stalls where the purchased items will be delivered to their cars or they can walk into the retail area to pick up their items.

Customers will also be able to walk into the retail room to place orders on a tablet. Walk in customers will have their products delivered to them in the retail room.

According to GeekWire, “Project X” is expected to be open from 7 a.m. – 10 p.m. with 15 employees working on site during peak time expected to occur between 5 and 7:30 p.m. The average wait time for customers is predicted to be approximately five minutes.

The My Ballard team will continue to update readers as more details of the project are released.

Amazon Fresh expands to Ballard

Ravenna may have won Amazon Fresh‘s neighborhood expansion vote a few weeks ago, but as we suspected, the online grocer says it will expand to Ballard, too. Starting now, residents in 98117 and 98107 zip codes can place their orders for the first deliveries on Tuesday. “I know there had been some questions on needing an Amazon Prime membership to place orders,” said Amazon’s Vincent Chu in an email. “We have changed this for Ballard, and now anybody can order — however all orders under $75 will incur a $5 delivery charge.” (Thanks for the tips everyone!)

Last day to vote for Amazon Fresh

Today is the last day to vote for Amazon Fresh. Since January 6th, Amazon Fresh has let people vote for which zip code they should come to next. As of their last update, the Ravenna neighborhood was in the lead with 35% of the vote, followed by Ballard’s 98117 zip with 28% of the vote. Magnolia had 19% and 98107 in Ballard was in last place with 18%. Whoever wins will see delivery trucks in their neighborhood next week.

Amazon Fresh, please come to Ballard

We remember the pre-bubble days when Homegrocer came to our door, making grocery shopping an absolute breeze. So when Amazon announced a while back that it was getting into the grocery business, we were thrilled — until we found out they’re not delivering to Ballard. Truth be told, Amazon Fresh is still in “beta” for them, and they’re delivering to just a few neighborhoods to start, like Mercer Island, Kirkland and West Seattle. But this week they announced an expansion in West Seattle, which has energized us to launch a campaign to bring ’em to Ballard. After all, we’re a tech-savvy, health-conscious, organic-craving bunch. So, if you want Amazon Fresh to come to Ballard, please email a quick note to feedback@amazonfresh.com. And we’ll be following up with them.

Adds Kim in comments: “While you are waiting for full service from Amazon.com, you might consider New Roots organic green grocers and Smith Farms milk, local businesses that deliver good food.”