Portlock becomes new Trident retail store

Trident Seafoods bought Portlock six years ago. Now, the Ballard-based company is changing the focus of the retail store at 2821 NW Market St. Just a few weeks ago, the merchandise inside the store went from strictly salmon, to “quick, quality food beyond salmon,” store manager Lo Reichert tells us. This is the first retail location for Trident.

The signs along Market Street prompted Robby to email us the above photo. “I’ve met lots of people who’ve worked for Trident, new retail location is cool!” he writes.

When we stopped by Thursday afternoon there was a steady stream of people. Some were buying the natural fillets, some went for the salmon burgers and others wanted fish sticks. One man bought up two boxes of smoked salmon for his in-laws in Florida. For $7.95/pound, Reichert says you can’t find a better deal on the hot smoked salmon anywhere. (Not pictured.)

“We really do the bounty of the sea. We do Alaska seafood,” Reichert explains. The new focus on the store means there is more selection of seafood, but don’t worry, the Portlock brand will still be there.

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5 thoughts to “Portlock becomes new Trident retail store”

  1. Trident are the only frozen fishsticks my daughter will eat. I have to admit they are way better than the larger commercial brands.

  2. Same with my kids! That's because they are made with whole muscle meat and not minced fish like the other brands. Great stuff…

    BTW, they sell those at the Trident store, I checked.

  3. Are you guys still in business at 2821 NW Market? Been quite some time since last there, but couldn’t find your store today. 12/29/17

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